Interview: Digital guru warns of sports “third age” of disruption and opportunity

26 October 2020

Espanyol
Photo: PA Images RCD Espanyol fans celebrating the qualification for the UEFA Europa League 2019-2020 after the match between RCD Espanyol v Real Sociedad in LaLiga in the final game of the season in the 2018-2019 season.

Football set to face drop in revenues that may take a decade to remedy.

Global sports digital agency and consultancy Seven League/ Mailman publish manifesto on sports new digital age.

Expert warns that football has hit a term “a revenue inflection point”, in which over-inflated broadcast rights correct themselves.

James Corbett corbett@offthepitch.com

A leading digital sports media consultancy has warned that football faces “10 years of disruption”, with a trough in revenues and battle to adapt to monetising new developments in digital media as sport enters its “third age”.

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