Millwall's new betting partner to recruit fans at home games

29 January 2020

The Den
Photo: Getty Images Gambling firms have a massive presence in football and have been criticised for causing mental health issues and putting financial strain on those affected by gambling addiction.

The partnership was announced amid increased criticism of the gambling industry and its massive presence in football.

More than half the clubs in the Championship have betting firms as their shirt sponsors.

Emil Gjerding Nielson nielson@offthepitch.com

Amid increased criticism of the gambling industry over its harmful effects on mental health, Millwall have announced their new betting partner, MansionBet, will be present at The Den during home matches to recruit fans for its online site. 

Gambling firms have a massive presence in football and have been criticised for causing mental health issues and putting financial strain on those affected by gambling addiction.

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