Real Madrid launch voice service on Amazon's Alexa
29 January 2020
Supporters will be able to get the latest club news through voice interaction with Amazon's AI-powered virtual assistant.
The service will also offer listeners the option of tuning into Real Madrid's TV channel.
Real Madrid have announced that supporters will be able to ask Alexa, Amazon's AI-powered virtual assistant, for the latest news and videos relating to the Spanish club.
Through voice interaction, Alexa will be able to answer fans' requests in the form of audio files and provide access to videos, news stories and daily news summaries as well as offering listeners the option of tuning into Real Madrid's TV channel.
The service will direct fans to the club's website.
According to Real Madrid, they are the first Spanish club to launch the service.
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