La Liga increases international presence with London office
11 February 2020
It is the 11th of the body's international offices, supporting a global growth strategy.
In January, La Liga launched a dedicated, 24/7 channel in the UK and Ireland, showing all available live matches.
La Liga is strengthening its global presence by opening an office in London, the body's 11th outside of Spain, as part of an international growth venture.
The move by Spain's main football organiser follows the launch of a dedicated, 24/7 channel in the UK and Ireland - showing all available live matches - as La Liga tries to wrest market share from the Premier League.
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