Man Utd turn to new comms hires to boost reputation and revenues
11 October 2019
Former Financial Times journalist joins as head of corporate and commercial communications, with remit to develop global, strategic plan.
Two newly created roles aim to help club combine communication strategy and execution on corporate and commercial areas.
Appointments come as United seek to attract big money for next shirt sponsor.
Manchester United have confirmed three new appointments to its communications team as the club bids to enhance its corporate reputation and commercial success on a global scale.
Andrew Ward, a former Financial Times journalist, joins in the new role of head of corporate and commercial communications. Rachel Fraser will be the club’s first head of internal communications.
They will report to United’s director of communications, Charlie Brooks. Greig Mailer becomes corporate communications manager, reporting to Ward.
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