Wigan sign Asian betting company as front of shirt sponsor

2 July 2019

Wigan
Photo: Getty Images Wigan Athletic has signed a new sponsorship deal with the Asian betting company KB88.

Wigan Athletic has signed a new sponsorship deal with the Asian betting company KB88.

Peter Høyer ph@offthepitch.com

On a three-year deal, Latics have signed KB88 as their front of shirt sponsor. KB88 is an Asian betting company which also represents clubs such as Ajax, AS Roma and Bayer Leverkusen.

“We are making good progress behind the scenes in developing our commercial operation and this partnership opens an opportunity to enhance the Wigan Athletic brand in a different market,” said Wigan’s chair, Darren Royle, in a statement. 

We are making good progress behind the scenes in developing our commercial operation

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