Tottenham launch account on Chinese TikTok
17 January 2020
The club used their new signing, Gedson Fernandes, to front their first-ever content on the social media platform.
TikTok has 680 million monthly users in 150 countries.
Eager to enhance their engagement with younger audiences in the Far East, Tottenham have followed suit and launched an account on the Chinese social media platform, TikTok.
The launch coincided with Tottenham's signing of Gedson Fernandes, who was used to promote the club's first-ever content on the platform.
TikTok is primarily used on mobile devices and allows users to share ten- to 15-second video clips of anything they like.
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