Real Madrid announce Russia-facing partnership with British betting company

28 November 2019

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Photo: Getty Images The betting company's logo will be visible during Russian broadcasts of Real Madrid games through virtual LED boards utilising overlay technology.

The online bookmaker's logo will be visible during Real Madrid games through the use of overlay technology.

It's Real Madrid's first regional partnership in Russia.

Jesper Elkjær Jensen jej@offthepitch.com

Real Madrid have announced the British betting company Marathonbet as official club partner in Russia - the club's first regional partner in the country.

As part of the partnership, Marathonbet will be visible during Russian broadcasts of Real Madrid games through virtual LED boards utilising overlay technology, the club write in a statement.

Furthermore, the online bookmaker's customers will be able to enjoy VIP experiences as well as meet-and-greets with both current and former Real Madrid players during the 2019/20 season.

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