Monday briefing: Chelsea reveal new front-of-shirt sponsor in multi-year deal
IMAGO
23 February 2026 - 5:30 AM
Chelsea have agreed a multi-year front-of-shirt sponsorship deal with Swedish software company IFS, ending more than half a season without a principal shirt partner.
The Premier League club confirmed that IFS, which specialises in industrial artificial intelligence, will become the new front-of-shirt sponsor for the remainder of the 2025/26 season and beyond.
Chelsea have played without a front-of-shirt sponsor for over half of the current campaign. It is not the first time under
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