Monday briefing: Chelsea agree front-of-shirt sponsorship deal with Circle

Chelsea have agreed a one-year front-of-shirt sponsorship deal with US financial technology company Circle, ending their search for a main shirt partner.

The value of the deal has not been disclosed, but sources told The Athletic it is at the going rate for a top Premier League club. Chelsea had been seeking between £50 million and £60 million annually, while the agreement includes an option to extend beyond its initial term.

Circle’s USDC stablecoin will appear on the front of Ch