FIFA replaces chief commercial officer with former Champions League marketing executive
3 September 2019
FIFA has appointed a new chief commercial officer to replace Philippe Le Floc'h.
The new CCO is a former Champions League marketing executive.
FIFA has appointed Simon Thomas as the international football federation's new chief commercial officer.
Thomas will replace Philippe Le Floc'h, who has been overseeing World Cup sponsor sales since 2016. Le Floc'h leaves the Zurich-based governing body for personal reasons.
Along with shaping the commercial strategy for the controversial 2022 World Cup in Qatar, the appointment of Thomas is expected to lead to a structural overhaul of FIFA's commercial operation as well as staffing changes, SportBusiness writes.
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