Expert: Launch of UEFA.tv is a smart move
19 June 2019
UEFA launches new Over The Top (OTT) streaming platform with no cost to users.
Competitions without broadcast deals will be available live.
As the first governing body in football, UEFA has launched an OTT streaming platform, which, according to the federation, "is aimed at giving viewers greater access to live and on-demand video content from a variety of competitions."
The service will offer original programming based on UEFA’s football archive, live coverage in markets without broadcast deals for UEFA’s youth, women’s and Futsal competitions, as well as a variety of content to promote UEFA’s premier competitions.
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