EFL’s “new direction” needs to be digital, says expert
Getty Images | Portsmouth-players celebrate at Wembley after winning the Checkatrade Trophy. In the future most people will watch matches like the Checkatrade Final on a digital service, says expert.
Organisations such as Sky Sports should get involved in how the organisation generates higher income with digital offerings.
The future holds a new way of consuming the sport, he says.
According to one academic, the EFL needs to be more digitally-minded when hiring new CEO.
1 April 2019 - 12:47 PM
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