2 October 2019 - 2:29 PM
Photo
Getty Images | Ahead of the 2019/20 season, Budweiser could announce that the well-known American beer brand would become the official beer of the Premier League. Pictured is a fan carrying a four tray full of Budweiser beer during the 2018 FIFA World Cup in Russia.
Budweiser think Premier League is the perfect brand for "high energy, premium celebratory occasions"
- Partnerships with the Premier League and La Liga allow for more consistent engagement with fans.
- Reach of Premier League partnership is global. The sponsorship allows Budweiser to reach consumers in key international markets year-round, including China, the UK, South Africa, India, Chile and Nigeria.
- Budweiser intends to build on existing legacy within the world of sport.
Get instant access by signing up for a 7-day free trial
No credit card, no commitments, and it will expire automatically.
You will receive a link that activates your trial in an email.
