Norwich City and Off The Pitch renew: Insight into our collaborative efforts

As part of our renewed collaboration for the 2024/25 season Norwich City have provided insight into how we help the club in strategic financial benchmarking.

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Off The Pitch's tools provide strategic financial benchmarking, allowing us to compare our financial practices and spending with those of other clubs, not just in the Championship but throughout Europe.

This benchmarking helps us identify trends, best practices, and potential areas for improvement. By understanding how our financial strategies stack up against competitors, we can make more informed decisions that align with our long-term financial goals and competitive positioning.

A big advantage for us is the easiness of accessing the data quickly. If we need to verify or check any club's operational, squad values or transfer figures during a meeting it takes us a few seconds to get it. It saves us time and eliminates the need to pause or reschedule an ongoing board meeting.

Long-term club sustainability

Through these capabilities, we optimise our financial investments, ensuring a balanced and strategic approach in setting budgets and reviewing operational performance that supports both immediate and long-term club sustainability.

Off The Pitch also helps verify and corroborate player valuations creating a seamless bridge between the sporting and the business side. It helps our communication with ownership illustrating the opportunities and consequences of our investments into the squad and facilities.

From a financial standpoint we also utilise Off The Pitch to research our counterparts before a negotiation to make sure we stay clear of unnecessary risks when structuring a transfer deal. OTP’s tools enhance our transfer due diligence process, ensuring informed financial decisions and optimal player investments.