Manchester City look to replace front-of-shirt sponsor

24 January 2020

MCFC
Photo: Getty Images City's commercial income fell in the 2018/19 season to £226.9 million from £232.3 million the year before.

CAA Sports Agency, appointed by the club to develop their global partnerships, aims to replace City's Etihad Airways sponsor, according to SportBusiness.

A new sponsor could raise around £50 million a year.

Emil Gjerding Nielson nielson@offthepitch.com

Manchester City are searching for a replacement for their front-of-shirt sponsor, Etihad Airways, according to SportBusiness.

The club's current deal, worth an estimated £45 million a year, has been in place since the 2011/12 season and was included in a ten-year bundle, along with naming rights to City's stadium.

Do you want to read this article?

Get instant access by signing up for a 7-day free trial

No credit card, no commitments and it will expire automatically.

You will receive a link that activates your trial in an email.