American investment marks latest chapter in remarkable rise of Lincoln City
20 June 2021
Over the past five years Lincoln City have risen from the National League to reach last season’s League One play-off final, with attendances more than trebling in size. The club has also earned recognition for its family and community values.
Now the club has received new investment from the States, with the Phoenix, Arizona-based Jabara family taking a 9 per cent stake.
It is a further indication of the growing appeal of lower-league English clubs to US investors. As part of the new developments, former USA international Landon Donovan is to join Lincoln City as a strategic advisor.
Lincoln City are now firmly focused on promotion to the Championship, and the new investment will go towards the first team squad, the club’s Elite Performance Centre, and a stadium expansion and upgrade.
Five years ago Lincoln City were playing non-league football, their first team squad were training at an army barracks and on a local school field, and home games typically attracted crowds of just 2,000 or 3,000.
After enjoying a dramatic rise since then, reaching last season’s League One play-off final, where they lost to Blackpool, and with crowds averaging above 9,000 before Covid struck, the club has now received a further boost, becoming the latest EFL outfit to receive US investment.
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