Insights: Will Amazon instigate Premier League streaming revolution?

11 December 2019

Amazon
Photo: Getty Images December marked Amazon Prime’s first foray into streaming live Premier League matches, with twenty matches to feature across the month. Here a branded microphone is seen prior to the Premier League match between Sheffield United and Newcastle United.

Jason Traub, co-founder and CEO of 23 Capital, a specialist finance company focused on the sports, music and entertainment sectors, believes Amazon's entry into the Premier League will have a major impact on the financial future of football.

He emphasises that it also creates colossal international growth potential for the clubs. Wednesday it was announced that Amazon will broadcast selected Champions League matches in Germany starting in 2021.

"Insights" features pieces written by experts with deep knowledge of a part of the football industry.

Jason Traub, CEO 23 Capital contact@offthepitch.com

And then there were five. Football broadcasting in the UK has been carved four ways in recent years, between Sky, BT, the BBC and ITV. But with Christmas around the corner, a new player is coming down the chimney whose entry into the market could have major repercussions for the financial future of the game. 

December marked Amazon Prime’s first foray into streaming live Premier League matches, with twenty matches to feature across the month, including a bumper Boxing Day that features four live matches back-to-back.

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